The Swan Force Referral Program is an affiliate marketing program to support our users. While Swan only serves users in the U.S., anyone globally can join Swan Force, with payouts in BTC.
People who join Swan Force will receive a custom promo code link. Anyone who visits that custom referral link will see the image and message you choose (see here for Max Keiser's example).
If anyone signs up with Swan Bitcoin through your promotional link they'll get $10 of free BTC, and you will earn 0.25% of their Bitcoin buys for the next 3 years (with a $5 minimum).